Books are not meant to keep and decorate on the shelves
nowadays. Hence, they have a good purpose of reading and acquiring knowledge
and wisdom. As the volume of the book readers has tremendously grown in recent
years. However, it indicates the success and scope of books in the market. Therefore,
authors have commercialized and digitalized their way of book
publishing. Now, they think to market the book before selling it to
customers. So, they use various forms of book marketing techniques such as
website, social media, email, and video. However, video book trailer is the
most powerful way to entice the audience. It includes cinematic touch to
capture the readers and let them be familiar with your book.
A video book trailer is an affordable and promotional technique
to showcase the short clip and smart preview of a book to the audience. It is a
quick idea to reach your book to the readers and convey them the right message.
Authors must design an eye-catching front book cover to tempt and fascinate the
audience to buy.
Hiring the top video book
trailer services in the USA can be ideal for newbie authors to promote
their book to the customers. They make captivating promo advertising of your
book with a fancy and trendy style to grab the attention of viewers.
It is a great idea to succeed with video book trailer in 24
hours. Read on this blog to know more:
Pick a Compelling Idea
The idea of a video book trailer must be worth interesting to
the audience. It should have a true sense of excitement and engagement for
readers to retain their presence on the video. You need to add some digital and
actionable elements in a teaser to make it captivating to watch.
Display a Front Book Cover
It is an obvious thing to display in a video book trailer. As
without a catchy front book page cover, you cannot spellbind the audience. The
design of a front page cover must resonate with the central idea of a book. It
must reflect the subject of a book and persuade readers to buy.
Flip Pages of a Book
Authors must showcase the quick look and inside glance of
chapters of a book. It must arouse the curiosity in readers to know more about
the book. The video book trailer must provide a brief information to readers
about a book and convince them to buy. Viewers can have a look at the table of
content, foreword, and prologue. These elements are very much enough for
readers to get curious about the book.
Keep the Suspense
Running a video book trailer does not mean to narrate the
complete story to the readers. So, there would be no need for a teaser. Authors
must use their brain and keep things confidential. The purpose of a video book
trailer is to ignite the spark and arouse the suspense. It is nothing to do
with narration or detailed explanation to readers. Once, their interest is
over, they will not buy your book anymore.
Market the Author
Video book trailer is the best way to market the author. They
must exhibit the back page of a book featuring the complete information about
the writer. It exposes the talent and expertise of a writer and represents its
author profile to the readers. The image is attached of a writer for the
audience to see. Authors must also pose their current photos to attract the
valued customers and make them renowned among the masses.
Add the Music and Voiceover
Listening to music is a good thing to attract the audience.
It keeps them engaged with the video book trailer and compel them to watch till
the end. However, the genre of music should be based on the original theme of a
book. The soft melody music is good for a romantic book novel. But you have to
include a dynamic tone when it comes to action, suspense, and horror. Likewise,
the voiceover tone changes with the subject idea of a book. It shows the talent
of a voiceover artist to change their voice according to the cinematic view.
Limit Your Video Length
Creating a lengthy video is an obvious sign of losing your
viewers’ interest. It can be extremely boring to watch a video book trailer
that has no significant content present in it. So, the video should have a
limited length to keep the suspense and interest of readers. So, the optimal
length of a video book trailer should be in between 30 to 60 seconds. However,
you can also extend your video as much as five to seven minutes maximum.
Post Your Video on YouTube
Posting your video book trailer on YouTube can be an amazing
idea to promote your book to the wide array of audience worldwide. YouTube is a
leading video sharing platform that captures the global audience. Readers will
surely get your message and buy your book immediately after watching a short thumbnail
promo. The idea of hiring the professional author book design
agency can make their video SEO-friendly with adding meta titles and
descriptions to optimize their video for search. They can use various
combinations of tags or keywords to attract customers.
Share on social media
Social media is a shareable and popular platform for authors.
It is a place where they can share their video book trailer to bring more
visitors to their book. Authors can also post the introductory post content
about their book and convince readers to buy it. They can announce the
launching time and date of a book to make people ready to purchase. It
increases the volume of traffic on their posts and boosts the likes, shares,
and subscriptions on their book page. Facebook, Twitter, and LinkedIn are ideal
social platforms for text content, while they can use Instagram and Pinterest
for images.
Include a Call to Action
Call to action serves as a reminder for readers to buy a
book. They must watch a video book trailer to trigger action and make a quick
decision to purchase online on Amazon. Authors must discount the book price and
allow free chapters to read on amazon for better understanding of the topic.
Conclusion
Hence, in a nutshell, these above-mentioned are superb and
awesome techniques everyone must follow to promote and succeed with video book
trailer in 24 hours. It gives a quick response to authors and change their anonymity
into popularity with an overnight fame and success. Authors must advertise
their books to increase the demand to sell more copies to avid readers.